- Direct access to 300+ major upscale liquor stores in the Delhi area
- Expanding international distribution footprint in Asia and the U.S.
- Successful portfolio of Spirits brands
- Distilling and logistics capabilities
ADS Group: lead investor in RoCo Brands and distribution partner in India.
We work with ADS Group as strategic partners worldwide, supported by investment from the founding family. ADS are our distribution partners in India with access to more than 300 major upscale liquor outlets, primarily in the Delhi area, vital for the growth of super premium+ spirits.
ADS Group is one of the largest and also one of the fastest growing alcoholic beverages companies in India, with interests in retailing, distilling, and branded products.
ADS has a range of its own, best-selling products, including Royal Green whisky which sells over 35m bottles per year.
The company imports and sells premium international brands through its own high-end liquor outlets throughout the country, as well as providing distribution to the country’s on-trade and off-trade retail channels.
In 2021 the Spirits market in India was worth $19.5bn USD and grew 21% over the prior year*. It is the largest whisky market in the world, selling $14.7bn USD in 2021* and is home to some of the largest whisky brands in the world.
*RoCo Brands Market Intelligence Data